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Purity & Sophistication

RonaFlair® White Sapphire – A Touch of Luxury for Sophisticated Cosmetics

They say that “diamonds are a girl’s best friend.” – And now customers don’t have to limit themselves to wearing gems on their wrists, fingers and neck. Thanks to Merck’s latest addition to its portfolio of functional fillers, RonaFlair® White Sapphire , the synthetic sapphire can be used to enhance cosmetic formulations and be applied to the eyelids, lips, face, and body.
 

Purity & Sophistication

The pure white and highly sophisticated functional filler consists of one ingredient only – aluminum oxide. The white powder with a slight shine has a particle size of < 16 µm. The patented production technology controls crystal growth to create a uniform platelet morphology for superior slip, adhesion and transparency qualities. RonaFlair® White Sapphire is internationally approved for all cosmetic purposes, offers great chemical and physical stability and is light stable in cosmetic formulations.

Functional filler at its best
Cosmetics with RonaFlair® White Sapphire feel creamy, slide on easily, are soft to the skin, stay on for hours, and play up the natural beauty of the wearer by creating a natural soft focus effect. RonaFlair® White Sapphire combines exceptional optical and sensory properties:

  • Texture improvement
  • Superior adhesion
  • Superb skin feel
  • Natural soft focus effect

A promise to your customer: synthetic sapphire
The International Nomenclature of Cosmetics Ingredients (INCI) recently classified this particular type of aluminum oxide as “synthetic sapphire”. This allows cosmetics developers and marketers like you to add a notion of real luxury to your color cosmetics and personal care products and pass on a gemstone story or image to customers. You can let your imagination run freely with claims ranging from “Precious as a sapphire – white like snow” to “real gems add richness and beauty”. The ingredient may also be claimed as “alumina”.

RonaFlair® White Sapphire  is the future of cosmetic fillers that add real luxury and functional properties to any cosmetic formulation.