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Pigments – Tiny Particles With a Big Effect

Pigments are a key component of the Performance Materials portfolio. Coatings, plastics and print products refined with effect pigments give a unique touch to surfaces and enhance the emotional effect of colors and coating applications. In addition to decorative effect pigments, there are also functional pigments with special additional benefits: For example, they take security aspects into account, such as trademark or counterfeit protection, give the coatings conductive properties, and reflect or absorb infrared radiation. As well as innovative active ingredients, Merck offers the cosmetics industry functional fillers and effect pigments for decorative and protective applications. Food products receive a unique glamourous look with pigments. In pharmaceuticals, they are used for product differentiation and counterfeit protection.